Resident Engagement Is The Secret Sauce of Senior Living

On-Demand Webinars: Resident Engagement Is The Secret Sauce of Senior Living

Resident Engagement Is The Secret Sauce of Senior Living

Life EnrichmentNon-Drug Therapeutic StrategiesQuality of LifeStaff Efficiency

Recorded on: 03/02/2021

This webinar will guide participants in a discussion to rethink Resident Engagement as more than just a department in senior living.  It is the mechanism through which we can serve a much broader market of seniors who may never be customers of traditional senior housing.  A strong business case can and should be made for viewing Resident Engagement as the core revenue-generating secret sauce of the senior living industry.

Participants who join this webinar will be able to:

  • Understand the traditional business model of senior living and be presented with an alternative business model for moving beyond a location-based, high fixed cost business. 
  • Consider how technology and senior services know-how can bring resident engagement to older adults who do not wish to move into a retirement community
  • Discuss how resident programs and engagement is much more closely related to sales and marketing than any other operations function.

James Lee
Senior Living Executive

James Lee, is the former Corporate Director of Sales at Aventine. He is a broadly versed and purpose driven professional in senior roles within operations, sales management, and learning & development. Bigpicture thinker and strategic mentor aimed at incremental growth, behavioral development in teams, and sustainable success. Began senior living career as a caregiver, concierge, and programs director, which has grounded his work in empathy and understanding for those in the frontline, who are the ambassadors of our profession’s brand.

Charles de Vilmorin
Linked Senior

Charles de Vilmorin is the co-founder and CEO of Linked Senior. He is passionate about honoring the older adult in our society. From his master’s thesis on nursing homes and memory care, to his close connections with the older adults in his family, to creating and leading Linked Senior, a resident engagement platform for senior living, he is an advocate for the person-centered movement. With Linked Senior, he has more than twelve years of experience building solutions that value meaningful engagement to meet the changing needs and preferences of every older adult. Charles is on the board of the Validation Training Institute that promotes the Validation Method, work of Naomi Feil and on the Innovation Council for AMDA, the American Medical Doctor Association. He also started the Old People are Cool initiative to combat rampant ageism in our society and build intergenerational conversations and collaboration.